Blue Ocean Strategy Expanded Edition

Blue Ocean Strategy  Expanded Edition
Author : W. Chan Kim
Publisher : Harvard Business Review Press
Total Pages : 320
Release : 2014-01-20
ISBN 10 : 9781625274502
ISBN 13 : 1625274505
Language : EN, FR, DE, ES & NL

Blue Ocean Strategy Expanded Edition Book Description:

OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 46 languages and is a bestseller across five continents--now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic. In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"--untapped new market spaces ripe for growth. BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: A new preface by the authors: Help! My Ocean Is Turning Red Updates on all cases and examples in the book, bringing their stories up to the present time Two new chapters and an expanded third one--Alignment, Renewal, and Red Ocean Traps --that address the most pressing questions readers have asked over the past 10 years A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space--and making the competition irrelevant. To learn more about the power of BLUE OCEAN STRATEGY, visit blueoceanstrategy.com. There you'll find all the resources you need--from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a success.

Blue Ocean Strategy with Harvard Business Review Classic Article Red Ocean Traps 2 Books

Blue Ocean Strategy with Harvard Business Review Classic Article    Red Ocean Traps     2 Books
Author : W. Chan Kim
Publisher : Harvard Business Press
Total Pages : 384
Release : 2017-06-27
ISBN 10 : 9781633694163
ISBN 13 : 163369416X
Language : EN, FR, DE, ES & NL

Blue Ocean Strategy with Harvard Business Review Classic Article Red Ocean Traps 2 Books Book Description:

Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan Kim and Renée Mauborgne brings together their perennial bestseller book Blue Ocean Strategy with their classic articles “Blue Ocean Leadership” and “Red Ocean Traps.” Blue Ocean Strategy, the global phenomenon that has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), Kim and Mauborgne argue that lasting success comes not from battling competitors but from creating “blue oceans”—untapped new market spaces ripe for growth. The book presents a systematic approach to making competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. In the article “Red Ocean Traps,” the authors show how managers’ mental models—ingrained assumptions and theories about the way the world works—undermine attempts to discover uncontested new market spaces. The authors provide a framework for avoiding spaces where competition is bloody (red oceans) and moving to blue ocean spaces with ample potential.

Blue Ocean Strategy

Blue Ocean Strategy
Author : W. Chan Kim
Publisher :
Total Pages : 320
Release : 2016-11-08
ISBN 10 : 1633692876
ISBN 13 : 9781633692879
Language : EN, FR, DE, ES & NL

Blue Ocean Strategy Book Description:

"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."Book jacket.

Summary of Blue Ocean Strategy

Summary of Blue Ocean Strategy
Author : Better Business Summaries
Publisher : Createspace Independent Publishing Platform
Total Pages : 38
Release : 2016-09-19
ISBN 10 : 1537626485
ISBN 13 : 9781537626482
Language : EN, FR, DE, ES & NL

Summary of Blue Ocean Strategy Book Description:

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition IrrelevantBlue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant acts as a 2015 version to update the original text covering business strategy, first published in 2005. This is a classic handbook offering practical strategies for business students or entrepreneurs who want to get ahead of the competition, break new ground in uncharted territory, and earn access to widespread opportunities for growth, as well as gain a previously under-utilized base of customers.Typically, businesses will mistakenly focus upon competitors when creating strategies. A business that is labelled as a "blue ocean," however, will shift their focus to creating value for their customers, which could include those customers yet to be attained. "Blue ocean" is terminology which comes from picturing new market space as crystal clear, blue waters of unexplored ocean. Conversely, a "red ocean" describes the antithesis, where frequent and heavy competition creates a red, or bloody, rivalry. This is a summary and analysis of the book and NOT the original book This Book Contains: * Summary Of The Entire Book * Chapter By Chapter Breakdown * Analysis Of The Reading Experience Download Your Copy Today

Guide to W Chan Kim s Et Al Blue Ocean Strategy

Guide to W  Chan Kim s   Et Al Blue Ocean Strategy
Author : Eureka
Publisher : Createspace Independent Publishing Platform
Total Pages : 34
Release : 2017-03-17
ISBN 10 : 1544767110
ISBN 13 : 9781544767116
Language : EN, FR, DE, ES & NL

Guide to W Chan Kim s Et Al Blue Ocean Strategy Book Description:

PLEASE NOTE: THIS IS A GUIDE TO THE ORIGINAL BOOK. Guide to W. Chan Kim's & et al Blue Ocean Strategy Preview: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the classic business strategy text of the same name originally published in 2005. The text offers a practical handbook to business students and entrepreneurs who wish to rise above the fray of the competition, become pioneers in previously uncharted market territory, and gain access to impressive growth opportunities and an untapped customer base... Inside this companion: -Overview of the book -Important People -Key Insights -Analysis of Key Insights

Summary of Blue Ocean Strategy

Summary of Blue Ocean Strategy
Author : Instaread
Publisher : Instaread
Total Pages : 38
Release : 2016-08-15
ISBN 10 : 9781683784500
ISBN 13 : 1683784502
Language : EN, FR, DE, ES & NL

Summary of Blue Ocean Strategy Book Description:

Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis Preview: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the classic business strategy text of the same name originally published in 2005. The text offers a practical handbook to business students and entrepreneurs who wish to rise above the fray of the competition, become pioneers in previously uncharted market territory, and gain access to impressive growth opportunities and an untapped customer base. Most businesses make the mistake of focusing on their competitors when developing strategies. A “blue ocean” business, on the other hand, focuses on how to create new value for customers, the base of which may be people who are not yet customers of this business’ core industry. The term “blue ocean” is derived from the idea that an area of unexplored market space is like the clear, blue waters of an undisturbed portion of ocean… PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis · Overview of the Book · Important People · Key Takeaways · Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

Summary of Blue Ocean Strategy

Summary of Blue Ocean Strategy
Author : Instaread Summaries
Publisher : Idreambooks
Total Pages : 34
Release : 2016-08-10
ISBN 10 : 1683784367
ISBN 13 : 9781683784364
Language : EN, FR, DE, ES & NL

Summary of Blue Ocean Strategy Book Description:

Summary of Blue Ocean Strategy by W. Chan Kim and RenEe A. Mauborgne Includes Analysis Preview: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the classic business strategy text of the same name originally published in 2005. The text offers a practical handbook to business students and entrepreneurs who wish to rise above the fray of the competition, become pioneers in previously uncharted market territory, and gain access to impressive growth opportunities and an untapped customer base. Most businesses make the mistake of focusing on their competitors when developing strategies. A "blue ocean" business, on the other hand, focuses on how to create new value for customers, the base of which may be people who are not yet customers of this business' core industry. The term "blue ocean" is derived from the idea that an area of unexplored market space is like the clear, blue waters of an undisturbed portion of ocean... PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread Summary of Blue Ocean Strategy by W. Chan Kim and RenEe A. Mauborgne Includes Analysis Overview of the Book Important People Key Takeaways Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

Summary of Blue Ocean Strategy

Summary of Blue Ocean Strategy
Author : Instaread
Publisher : Createspace Independent Publishing Platform
Total Pages : 34
Release : 2016-08-15
ISBN 10 : 1537109626
ISBN 13 : 9781537109626
Language : EN, FR, DE, ES & NL

Summary of Blue Ocean Strategy Book Description:

Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis Preview: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the classic business strategy text of the same name originally published in 2005. The text offers a practical handbook to business students and entrepreneurs who wish to rise above the fray of the competition, become pioneers in previously uncharted market territory, and gain access to impressive growth opportunities and an untapped customer base. Most businesses make the mistake of focusing on their competitors when developing strategies. A "blue ocean" business, on the other hand, focuses on how to create new value for customers, the base of which may be people who are not yet customers of this business' core industry. The term "blue ocean" is derived from the idea that an area of unexplored market space is like the clear, blue waters of an undisturbed portion of ocean... PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis · Overview of the Book · Important People · Key Takeaways · Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

Blue Ocean Watercolor Notebook

Blue Ocean Watercolor Notebook
Author : blue peel and stick wallpaper watercolor
Publisher :
Total Pages : 120
Release : 2020-12-18
ISBN 10 : 9798583304813
ISBN 13 :
Language : EN, FR, DE, ES & NL

Blue Ocean Watercolor Notebook Book Description:

Blue Ocean Watercolor Notebook / Funny Cute Gift manganese blue watercolor paint Journal blue ocean strategy, expanded edition 120 pages and (6 x 9) watercolor with me in the ocean. Sure, Let Me Drop Everything and Work On Your Problem. This is a lined notebook (lined front and back). Simple and elegant. 120 pages, high-quality cover, and (6 x 9) inches in size.

Blue Ocean Watercolor Notebook

Blue Ocean Watercolor Notebook
Author : Blue Ocean Watercolor
Publisher :
Total Pages : 120
Release : 2020-12-18
ISBN 10 : 9798583304981
ISBN 13 :
Language : EN, FR, DE, ES & NL

Blue Ocean Watercolor Notebook Book Description:

Blue Ocean Watercolor Notebook / 120 pages and (6 x 9) watercolor with me in the ocean. Sure, Let Me Drop Everything and Work On Your Problem. This is a lined notebook (lined front and back). Simple and elegant. 120 pages, high-quality cover, and (6 x 9) inches in size.