Conscious Branding

Conscious Branding
Author : David Funk
Publisher : Business Expert Press
Total Pages : 132
Release : 2009-09-01
ISBN 10 : 1606490591
ISBN 13 : 9781606490594
Language : EN, FR, DE, ES & NL

Conscious Branding Book Description:

Conscious Branding is a step-by-step process that enables entrepreneurs to consciously build a differentiating brand using the Brand Map, a simple visual diagram of how brands function throughout an organization. The Brand Map helps managers and staff visualize their brand and demonstrates how they can make their brand real through everything they do. Conscious Branding describes a simple, easy to understand and tested in real life system.


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