Hacker Maker Teacher Thief Advertising s Next Generation Author : Creative Social Publisher : Lulu.com Total Pages : 296 Release : 2014-08-20 ISBN 10 : 9780956608338 ISBN 13 : 0956608337 Language : EN, FR, DE, ES & NL GET BOOK Hacker Maker Teacher Thief Advertising s Next Generation Book Description: - What does the industry need to do today (not tomorrow) to stay valuable and relevant? - Is digital collaboration the death of idea ownership? - What the f**k do clients know about great advertising? - How can copying make you more original? - I feel connected, but do I feel more human? - How are the porn industry, illegal black market and bitcoins changing online culture today? - Should we make things people want rather than make people want things? - How do we 'do' innovation? If you want to get a point of view on these and a whole host of other questions, just pick up this book which features a collection of essays from 35 leading creative directors and business owners. Creative Social celebrates hackers, makers, teachers and thieves - advertising's next generation.