Value Proposition Design

Value Proposition Design
Author : Alexander Osterwalder
Publisher : John Wiley & Sons
Total Pages : 320
Release : 2015-01-26
ISBN 10 : 9781118968062
ISBN 13 : 1118968069
Language : EN, FR, DE, ES & NL

Value Proposition Design Book Description:

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."

Value Proposition Design

Value Proposition Design
Author :
Publisher :
Total Pages : 290
Release : 2014
ISBN 10 : 8126553073
ISBN 13 : 9788126553075
Language : EN, FR, DE, ES & NL

Value Proposition Design Book Description:

The Big Pad of 50 Blank Extra Large Business Model Canvases and 50 Blank Extra Large Value Proposition Canvases

The Big Pad of 50 Blank  Extra Large Business Model Canvases and 50 Blank  Extra Large Value Proposition Canvases
Author : Alexander Osterwalder
Publisher : John Wiley & Sons
Total Pages : 216
Release : 2016-12-05
ISBN 10 : 9781119366065
ISBN 13 : 1119366062
Language : EN, FR, DE, ES & NL

The Big Pad of 50 Blank Extra Large Business Model Canvases and 50 Blank Extra Large Value Proposition Canvases Book Description:

100 Blank, Extra Large, Tear-Out Canvases Give You More Space to Brainstorm and Strategize Millions of people use the Business Model Canvas and the Value Proposition Canvas to clearly understand customers, create better products, and grow businesses. This supplement to the bestselling books, Business Model Generation and Value Proposition Design gives you more space to scribble, brainstorm, and move sticky notes—with 50 blank, extra-large, tear-out Business Model Canvases (15” x 11” or 38cm x 28cm) and 50 blank, extra-large, tear-out Value Proposition Canvases (15” x 11” or 38cm x 28cm). The large format makes it easier to keep the creative ideas flowing, be inspired, and share your work with others. In addition to the 100 blank canvases, the two sample “learning canvases” provide trigger questions to help you learn to use each box in the canvas and jump-start progress. Whether you’re chasing down a game-changing business model or working to evaluate and refresh an old one, the highly visual, spacious design makes it easy to use the powerful centerpiece tool in Business Model Generation to lead your product, brand, or company into the next stage of growth. If you need space to think hard about your value proposition, the 50 blank Value Proposition Canvases will help you create products and services that perfectly match your customers’ needs and desires. When business conversations become mired in hunches and intuitions, or you’re haunted by that expensive new product launch that flopped, these canvases offer a quick way to raise the collective intelligence of your team. Tear out a blank canvas and design a powerful visual business model or value proposition based on the global bestsellers Business Model Generation and Value Proposition Design. These transformational business tools have proven themselves at all types of companies, from start-ups to such large organizations as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, and Philips.

Value proposition design

Value proposition design
Author : Alexander Osterwalder
Publisher :
Total Pages :
Release :
ISBN 10 : 8799840707
ISBN 13 : 9788799840700
Language : EN, FR, DE, ES & NL

Value proposition design Book Description:

VALUE PROPOSITION DESIGN sekuel Business Model Generation

VALUE PROPOSITION DESIGN  sekuel Business Model Generation
Author : Alex Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith
Publisher : Elex Media Komputindo
Total Pages : 311
Release : 2021-08-25
ISBN 10 : 9786230005367
ISBN 13 : 6230005360
Language : EN, FR, DE, ES & NL

VALUE PROPOSITION DESIGN sekuel Business Model Generation Book Description:

Cara menciptakan produk dan jasa yang diinginkan pelanggan, mulailah denganÉ Value Proposition Design. Value Proposition Design akan membantu Anda untuk sukses dalamÉ 1. Memahami pola dari penciptaan nilai Susun informasi mengenai apa yang diinginkan pelanggan secara sederhana, sehingga pola penciptaan nilai dapat terlihat dengan mudah. Hasilnya, Anda akan merancang proposisi nilai dan model bisnis menguntungkan yang secara langsung tertuju pada tugas, kesulitan, dan keuntungan pelanggan Anda yang paling mendesak dan penting. 2. Memberdayakan pengalaman dan kemampuan tim Anda Perlengkapi tim Anda dengan bahasa bersama untuk menghadapi percakapan yang tak jelas ujung pangkalnya. Jadikan percakapan lebih strategis, latih kreativitas, dan jadikan semuanya beriringan. Hal ini akan membuat rapat menjadi lebih menyenangkan, penuh semangat, dan menciptakan hasil yang dapat ditindaklanjuti. Bukan sekadar teknologi, produk, dan fitur, tetapi juga lebih menuju kepada PENCIPTAAN NILAI bagi PELANGGAN dan BISNIS ANDA.

Value Proposition Design

Value Proposition Design
Author :
Publisher :
Total Pages : 290
Release : 2014
ISBN 10 : OCLC:1010909227
ISBN 13 :
Language : EN, FR, DE, ES & NL

Value Proposition Design Book Description:

The Invincible Company

The Invincible Company
Author : Alexander Osterwalder
Publisher : John Wiley & Sons
Total Pages : 400
Release : 2020-04-14
ISBN 10 : 9781119523963
ISBN 13 : 1119523966
Language : EN, FR, DE, ES & NL

The Invincible Company Book Description:

The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies. The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones. The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition. In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools—such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map—enable readers to understand how to design invincible companies. The Invincible Company: ● Helps large and small companies build their growth strategy and manage their core simultaneously ● Explains the world's best modern and historic business models ● Provides tools to assess your business model, innovation readiness, and all of your innovation projects Presented in striking 4-color, and packed with practical visuals and tools, The Invincible Company is a must-have book for business leaders, entrepreneurs, and innovation professionals.

Value Proposition Design

Value Proposition Design
Author : Felicia Theis
Publisher :
Total Pages : 262
Release : 2015
ISBN 10 : OCLC:923017249
ISBN 13 :
Language : EN, FR, DE, ES & NL

Value Proposition Design Book Description:

Testing Business Ideas

Testing Business Ideas
Author : David J. Bland
Publisher : John Wiley & Sons
Total Pages : 368
Release : 2019-11-12
ISBN 10 : 9781119551447
ISBN 13 : 1119551447
Language : EN, FR, DE, ES & NL

Testing Business Ideas Book Description:

A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.